The New Book

AppMonarchCover2I pumped a ton of knowledge into my new book, App Monarch: Secrets to building your own multi-million dollar app kingdom.

If you want to get started with apps, there is no question that once you get beyond my blog, the new book is the place to go.

And hey, I’m pricing the thing at just 99 cents.

Now here’s the important part.

I have completely changed the way I do things.  In the book I talk about “The App Developer’s Toolkit” and about several other reports that I will give when you sign up.

To get those other reports you will have to sign up for the toolkit again!

The reason is that I used to maintain the mailing list on the server itself and now I’ve switched to using a service for this.  So you will need to sign up again if you want those other reports.

ALSO … if you get the book AND show me that you left a review and a comment about the book, I will give you something extra special.  Just email me and let me or leave a comment here on the blog and let me know you did it.

Anyway, head on over to amazon right now and grab the book.  It’s just 99 cents and I promise it’ll be worth every cent and then quite a bit more.


A New Way Of Thinking About Your Apps

HOW you think about your apps actually matters

I think of apps in a rather different way than most people.

The interesting thing that I’ve found is that without exception, all of the most successful appreneurs think about apps the same way I do.

In this post, I’m hoping to change your perspective of what an app really is, and change how you perceive them so that you can make apps much more likely to make money.

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Why 99.8% of App Developers Fail

99.8% of Appreneurs Fail??? Are you Serious?

Okay, I crunched some numbers and came up with something that can only be called disturbing.  99.8% of all small appreneurs will ultimately fail.  Their apps won’t get downloaded and they won’t make any money.  And I’ve found there’s a reason why this happens.

It isn’t hard to understand at all, and once I lay out the reasons for you, it’ll make total sense.

Of course the problem is that the pitfalls I’m going to share you will probably find are also things that you’ve been doing.

In this post I explain why 99.8% of appreneurs fail, what they’re doing wrong, and then show you what the .2% of highly successful appreneurs are doing so that you can walk in their footsteps.

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The Mistakes Are Insane …

Are you making these insane mistakes?

So I get a call from this appreneur today and he starts telling me about his app.

I stop him probably not even ten seconds in and ask him who the app is for.  His answer, “well, anyone with a smart phone.”

“No,” I replied.  “Who’s going to be interested in this app, who’s the market?”

Again he answers, “Everyone with a smart phone.”

So I sigh and say, “Look, I don’t mean to sound like a jerk here, but the market is NOT everyone with a smart phone.  It isn’t.  The kinds of things interesting to an 60 year old female quilting enthusiast living in West Virginia are going to be dramatically different from a 22 year old male extreme sports junkie in California.  There will literally not be a single app on their phones in common other than the ones preinstalled on the device.  Now really, think.  Who is going to be most interested in your app?”

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The Future Of Apps

No Question, 3D Is The Future Of Mobile Apps

3D games have been around for a while, even on relatively small screen sizes like the iPhone.  However, screen sizes are getting better, screen resolutions are getting A LOT better, and processing power is dramatically improving.

This is leading to the creation of more 3D games, and in fact the belief that ALL games should be 3D.  This is the same evolution that we saw with PC and “consoles” (Xbox and Playstation as an example).  There aren’t very many 2D games out for PCs or the consoles anymore and very soon we’ll see this same thing happening for mobile devices as well.

You need to be thinking about how you can make your game APPEAR 3D even if it actually isn’t.  Think guitar hero as an example of this.  That’s actually a 2D game.  Another one is a guitar hero like game called Kolos Journey.  It has a 3D character but it’s really a 2D game.

Like I’ve said before, when it comes to apps, your graphics matter A LOT.  The graphic of the game icon (make this 3D appearing), your screen shots, and the graphics of the app itself all matter to getting a lot of downloads

Even doing little things like having 3D characters in your basically 2D game can help enormously.

This is so important, that games that are strictly 2d will start to go away, even the hugely popular games like Doodle Jump will be replaced by games like Jump Pack (watch that video and tell me that doesn’t look WAY cooler than Doodle Jump) that have the same basic idea … only it looks 3d instead of 2.

This Goes For All Apps, Not Just Games

And to be clear, all mobile apps will get downloaded more and be found more enjoyable if they have 3D elements.  Apps should no longer be purely 2D with preciously few exceptions.

In fact, this is an area where you can do some really interesting things.

For creating game app ideas, why not look to apps that already exist and simply make cooler looking 3D versions of them (as Jump Pack did with it’s Doodle Jump style game).

When you do that AND you start throwing in the ideas from the App Developers Toolbox, you can take literally any game on the market right now, make it much better, and absolutely make a killing.

Get The App Developers Toolbox
Click Here Now to get the app developers toolbox where you’ll get the secrets to getting more downloads and making more money with your apps.

What The B.S. Sellers of App “Success” Junk Won’t Tell You

The Incredible Truth No One Is Telling You

Here’s the deal, lets say that you follow all of the advice from the App Developers Toolbox (you have gotten that haven’t you? If not, Click Here Now to get it). Then lets also say that you follow all of the additional advice that I give here on the blog.

The overwhelming likelihood is that your first three or four apps will NOT succeed. It’s possible that it will. It’s possible that you’ll create some fantastic viral hit … but it isn’t likely.

The reason for that is simple. As you create an app, and it gets downloads, you’re also creating something called an “app network.”

That’s basically all of the people that have downloaded your app. Having something like that (assuming you’re following the advice from the Toolbox and this blog) means that each subsequent app you create is easier to get more downloads because you can use things like “in app messaging” and “push messaging” to get the word out about your app.

Each app that you create makes each subsequent app that much more likely to be successful. Continue reading